B Corps Show “This Way Forward” To Better Business This B Corp Month

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March is B Corp Month 2024, and over 8,000 B Corp Certified businesses around the globe are celebrating by sharing how they move forward together to pave the way for a future of better businesses.

B Corp Month unites companies across 96 countries and 162 industries that employ more than 750,000 workers. In Australia and Aotearoa New Zealand, there is a community of 680 certified B Corps committed to moving business forward for the better. Globally, the size of the movement has doubled in the last two years, growing from 4,000 B Corps in January 2022 to 8,000 in January 2024.

Andrew Davies, B Lab CEO for AANZ, says, “During B Corp Month, we celebrate not just a movement, but a collective commitment to redefine the way forward for businesses worldwide. I am continually inspired by the dedication of B Corps to drive positive change, proving that profit and purpose can thrive hand in hand.”

Most B Corps keep improving their impact over time. When it was time to renew their B Corp Certification, 63% increased their impact score1. Throughout March, B Corps will celebrate how they are continuously improving their impact to create more inclusive workspaces, improve their climate impact, and respond to the world’s ever-changing issues, like the ethical use of artificial intelligence in the workplace As every B Corp knows,  becoming certified isn’t the end of the road – it’s just the beginning.

Celebrated globally, the most memorable part of B Corp Month is the community: expect to see innovative collaborations, pop-up shops, influencer outreach, limited-edition products, special events, and shout-it-from-the-rooftops pride. B Lab will be supporting this celebration, including:

  • Over twenty exciting events and cross-promotions are planned across Australia and Aotearoa New Zealand on topical themes like progressing the retail industry (13 March) and neurodiversity in the workplace (26 March). For more information on local events and how to get involved, visit the B Corp website.

  • The B Corp community in the U.S. & Canada will be gathering at the catalytic and inspirational event, Champions Retreat, in Vancouver, British Columbia (18-22 March)

  • In Malaysia and Indonesia, Certified and Aspiring B Corps are gathering in a series of conferences aimed at raising awareness and enhancing understanding of the certification process; co-hosted by B Market Builder Southeast Asia and other B Corp companies (6 and 7 March)

  • In Tokyo, current and aspiring B Corps will kick off the month together to discuss how the community is evolving; the first event hosted by a new B Market Builder Japan (8 March)

  • The UK is hosting the first-ever pop-up B Corp bar in London, and encouraging creative storytelling to raise awareness in art-based activation, The Art of Progress (March)

  • B Corps in Africa will gather for an in-person community event in Nairobi (27 March)

  • Across Latin America, expect a celebration of culinary B Corps: a B Sunset wine tasting hosted by B Corp wineries in Argentina, and B Corp brands front-and-center on Mercado Libre. Plus spot the traveling giant ‘B’ visiting B Corps in Peru and Colombia! (March)

  • In Europe, B Corp Month will inspire human connection and impactful collaborations, uniting B Corps from over 30 European countries with events including the inaugural B Corp Summit in Slovenia (11 March) and Meet the B Corps in Dublin (21 March).

“As companies who care for people, profit, and the planet in equal parts, B Corps are leading the way on how the business sector can influence a better, bolder, brighter future,” said Clay Brown, Interim Lead Executive of B Lab Global. “As consumers, workers, and investors, our collective influence has the power to demonstrate the demand for business as a force for good.”

B Corp businesses are always on the move, looking for new ways to improve their impact – even after they’ve been certified. And these actions all add up:

  • B Corps are twice as likely to use 100% renewable energy than a non-B Corp.

  • B Corps are twice as likely to be led by majority-female management teams, and there are over 1,800 women-owned B Corps.

  • 119,000 workers can own shares in their B Corp company, with 26% of B Corps giving employees the opportunity to own a piece of their company.

Certified B Corporations are leaders in the global movement for an inclusive, equitable, and regenerative economy. Unlike other certifications, B Lab’s B Impact Assessment is unique in that it measures a company’s social and environmental impact holistically, considering a wide variety of stakeholders.

As leaders in the movement for economic systems change, B Corps reap remarkable benefits. They build trust with consumers, communities, and suppliers; attract and retain employees; and draw mission-aligned investors. In turn, this growing community is redefining our measures of business success and prosperity, and by definition focused on continuous improvement, leading to their long-term resiliency, financial health, and longevity.

For more information, and to discover what’s happening in your region: www.bcorpmonth.com

1 As per the calendar year 2022, reported in 2023.

About B Corp Month: B Corp Month is an annual, global campaign. Every year during March, B Lab and the global B Corp community join together to celebrate everything it means to be a B Corp. In 2024, we’ll show the world how we are always growing our impact. Because B Corp certification isn’t a destination, it’s an invitation to join the journey to better business.

About B Lab: B Lab is transforming the global economy to benefit all people, communities, and the planet. A leader in economic systems change, the global network creates standards, policies, tools, and programs for business, and we certify companies — known as B Corps — who are leading the way. To date, 8,000 B Corps across 96 countries and 162 industries employ over 750,000 workers, and more than 280,000 companies manage their impact with the B Impact Assessment and the SDG Action Manager. B Lab has created and led efforts to pass over 50 corporate statutes globally that enable stakeholder governance: www.bcorporation.com.au.

 

 

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